Send the real problem
- One page, one workflow, or one AI use case that already needs work
- Links, screenshots, or a short note that makes the drag easy to see
- The better outcome you want in the next 30 days
Start small, fix something real
The best starting point is not a giant brief. Send one page, one workflow, or one AI use case that needs improvement, and you should get a useful first reply about what should be tackled first.
A few sentences, links, or screenshots are enough to start.
First contact path
You do not need a polished brief. The goal is to make the real problem easy to inspect, not to write a consultant-style requirements document before the first reply exists.
Why this works
The intake should make the problem concrete fast, clarify what should be tackled first, and remove the feeling that more prep is required before the conversation can start.
Good fit
You send
Homepage still sounds too broad after the headline
Our homepage gets polite replies but not many qualified leads. The message feels softer than the service. Attached: live link and screenshots.
Steve's Bot replies
Looks like a fit
First pass should stay narrow: tighten the message below the hero, make the CTA path more direct, and remove any section that weakens the practical offer.
Likely first scope
One contained website pass
Homepage copy cleanup, CTA tightening, and one proof-support adjustment on the live page before anything wider gets added.
Optional context
If one of these routes makes the problem easier to describe, use it. If not, send the mixed case directly. These pages are supporting context, not a required quiz before contact.
Guiding rule
The direct next move is still the email. Route pages stay available only for buyers who want a little more scope context before they write.
Use this only if helpful
The goal here is not to turn the intake into a lane-picking exercise. It is to support the buyer who wants a little more detail before writing.
Workflow automation
Useful if follow-up, approvals, or internal handoffs are where the drag is easiest to see.
See workflow projectsAI implementation
Useful if one narrow AI use case needs a practical operating path with review.
See AI implementation workWebsite consulting
Useful if the homepage, service path, or CTA structure is underselling the offer.
See website consulting workNext step
Send the problem with a short note about the page, workflow, or AI use case that needs improvement. Links, screenshots, or a rough summary are enough to make the first reply useful.
Fit
Whether the project looks like a clean fit right now.
What to tackle first
The narrowest first pass worth shipping before the work expands.
Missing detail
Any detail still needed before the next step is obvious.
Useful next step
You do not need a polished brief. A few sentences, links, or screenshots are enough to make the first reply useful.
The first reply should confirm fit, what should be tackled first, and any missing detail only if it changes the work.